SEO

As an Internet marketing strategy, We consider how search engines work and what people search for in your niche. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. We take all this into account when working with you.


Initial Consultation:
Prior to making any SEO related changes to your website our technical team will review your site closely to make sure that we will not come across any unforeseen problems at a later stage. We will assign one of our SEO specialists to engage in a customized research to collect the necessary data from which he will create a list of targeted keywords that attract most traffic in your business vertical. The SEO specialist assigned to work on your website will consult with you to finalize the best keywords for your website. We will gather information needed to build a SEO plan before we execute it. This information will include your top competitors, your target keywords, your budget, goals and objectives.

Keyword Research:
We will find out what the monthly keyword search volume is for your niche keywords if any. Many times local search terms will not show a monthly search volume using Google adwords keyword tool.

Competitve & Website Analysis:
Once we know the keywords you are targeting we will do a keyword competitive analysis to see how competitive these keywords are, competitors website SEO stats compare to yours along with the top 10 competitors on Google. We will also do a link metric analysis to see how much link you will need to build to acheive top ranking over your competitors. Other information we gather are: top links to your website, link distribution to your website, total anchor text from your inbound links. We will run a scan to see if your website has any broken links, any website coding errors and how well optimize your website is for the search engines.

Setting Initial Baseline for Benchmark:
Once we have gathered all the possible keywords to target we will record an initial baseline of your keyword rankings, website link popularity, Google page rank, page authority, domain authority and your organic search traffic. These KPI’s are important for measuring SEO success. If there is no web analytics installed on your website will will assist in installing Google analytics and Google webmaster tools.

Website Optimization
Our team will do everything that is necessary to make your website search engine friendly and optimize for your target terms. We will make recommendation on your site architecture, site navigation, graphic text, meta tags, alt tags, internal linking pattern, 301 redirects and more. In all these we will ensure that your website integrity will still be the same and the essence of the website.

Submission:
Once the On-Page optimization is done we will work on the Off-Page optimization. Submission of your website to all major search engines directories including – Google, Yahoo, Bing, DMOZ (Open Directory) AOL, AltaVista, Lycos, HotBot, Teoma, ASK and more. We will also create and submit Google sitemap and Yahoo sitemap so as to ensure easy indexing in these search engines.

Link Development:
Besides site optimization, link popularity or link development is another important aspect of your website’s search engine success. You should have links pointing to your website from other popular websites with good page rank. We will take care of link development as well. We use a number of highly effective link building strategies including:• One-way links from content relevant directories and websites.
• Reciprocal link exchange with content relevant websites with good PR.
• Directory submissions to both free directories and fee-based directories.
• Article Syndication for creating link populairty.
• Blog Reviews for contextual link building.
• Reciprocal link building.

Reporting:
We have highly streamlined reporting procedures. We will benchmark your current status with your initial baseline keyword rankings, link popularity and your organic search engine traffic. We will deliver bi-weekly or monthly reports of your SEO success with keyword ranking report, link popularity increase report and traffic increase report. Besides generating monthly status reports, we will also monitor your website on weekly basis to make sure that your website is keyword ranking has not dropped significantly on any search engines. Our team will be in constant touch with you via phone or email. Our team will also be happy to receive your call anytime to respond to any questions you may have.

Fees:
Our affordable cost starts as low as $150/month to build a successful SEO campaign for your business.